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About londoncharlotte

Hello. I’m Charlotte Beckett. I’m Head of Digital at The Good Agency. These are just my thoughts about fundraising, campaigning, communications, engagement, advertising, that type of thing. And maybe some other types of things. I believe in integration, but not matching luggage.

The EU cookie law in numbers

After the last minute addition of “implied consent” to the EU cookie law, I’m having another think about how all this impacts on digital marketing.  And whilst doing so came across this great infographic from eConsultancy: Whilst there’s a bit … Continue reading

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We all want to be rock stars

Every year Save The Children’s UK staff take part in Save The Children Week, doing an activity that raises crucial funds for their work. This year they invited their wider fundraising partners to take part in the fun.  The theme? … Continue reading

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Getting heard in an ever louder world

I hosted a session at the Charity Comms Social Media conference on how to get your message out clearly amongst the noise of the social web, and I thought I’d share my slides. Getting heard in_an_ever_louder_world View more PowerPoint from … Continue reading

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